WWE (NYSE: WWE) and Orlando Mayor Buddy Dyer announced the economic impact from WrestleMania 33 Week.
WrestleMania 33 Week generated $181.5 million in economic impact for the Orlando region in Orange County in April, according to a study conducted by the Enigma Research Corporation.
This marks a record for WrestleMania’s economic impact and the sixth consecutive year that WrestleMania generated more than $100 million in economic impact for its host region.
In the past 11 years, WrestleMania has generated more than $1 billion in cumulative economic impact for the cities that have hosted the event. WrestleMania 33 also generated approximately $22.7 million in federal, state and local taxes.
“On behalf of the residents of the City of Orlando, I would like to thank the tens of thousands of WWE fans that converged on our city to be part of WrestleMania Week,” Orlando Mayor Buddy Dyer said in a release. “The week-long series of events boosted our economy by bringing guests to our restaurants, shops and hotels, and also benefited our city through community outreach initiatives. We look forward to welcoming WrestleMania back soon.”
John P. Saboor, WWE Executive Vice President, Special Events, added: “This historic result would not have been possible without the support of Mayor Dyer, the Central Florida Sports Commission and all of our public and private sector partners in Orlando that worked so hard to again welcome WWE’s global fan base. We continue to be grateful to our fans who helped us deliver unprecedented economic results for our WrestleMania host city. We now look ahead to our return to New Orleans in 2018 for WrestleMania 34.”
A record crowd of 75,245 fans from all 50 states and 62 countries attended WWE’s pop-culture extravaganza in April, making it the highest-grossing and most-attended event in Camping World Stadium history.
Key highlights from the study include:
- $181.5 million in direct, indirect and induced impact derived from spending by visitors to the Orlando region for WrestleMania 33.
- 79% of fans that attended WrestleMania were from outside the Orlando region and stayed an average of 5.6 nights.
- $24.8 million was spent on hotels and accommodations within Orlando.
- The economic impact derived from WrestleMania Week was equal to the creation of 1,730 full-time jobs for the area.
- $9.3 million was spent by visitors to Orlando area restaurants.
WrestleMania 34 Tickets
Next year, WrestleMania 34 will occur Sunday, April 8 at the Mercedes-Benz Superdome in New Orleans.
Tickets will be available on Friday, Nov. 17 at 11 a.m. ET/10 a.m. CT through Ticketmaster.
The event will be streamed live around the world on WWE Network.
Enigma Research Corporation is an international consulting firm which specializes in measuring the economic impact of special events. Enigma’s economists developed a customized model which converted expenditures into economic impact, employment supported and taxes generated as a result of the event.
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms.
WWE programming reaches more than 650 million homes worldwide in 20 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all live pay-per-views, scheduled programming and a massive video-on-demand library, is currently available in more than 180 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo.
For information on its global activities, go to http://www.wwe.com/worldwide/
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