Playboy magazine went digital only with an unlikely cover star. It’s not Pamela Anderson
Five months after performing at Super Bowl LIV in Miami, Bad Bunny is making history again in the coronavirus era.
The reggaetonero is the star of Playboy’s first digital cover in the brand’s 66-year history.
The cover on Playboy.com marks one of the few times a man, beside founder, the late Hugh Hefner, has fronted the so called lad mag. Who could forget Burt Reynolds? But we digress. This is the tech (and coronavirus) era, after all.
The accompanying story, “Bad Bunny Is Not Playing God,” is available in both English and Spanish, and recounts the 26 year old artist amazing ride to the top of the charts.
The pictures were taken by his longtime pal STILLZ in Miami shortly before the world shut down due to the COVID-19 pandemic. Love the sunglasses with the Playboy bunny logo, bro.
It was originally timed to the release of Bad Bunny’s sophomore album, “YHLQMDLG.” (Aka “Yo hago lo que me da la gana,” “I Do Whatever I Want.”)
Sorry to break it to you, but Bad Bunny, born Benito Antonio Martínez Ocasio, keeps his clothes on. As in, it’s SFW (safe for work) even if you WFH (work from home).
But he does discuss sex, sort of: “I think that sex is a giant world, and everyone is free to see it as they want and do it with whoever they want, however they want, with infinite possibilities. In the end, we are human beings. Everybody feels, everybody falls in love with whoever they’re meant to.”
Aw, that sounds pretty good to us, Bad.
As for Playboy, the iconic publication went digital only in March after the pandemic hit.
This story was originally published July 7, 2020 at 2:56 PM.
