Calling what’s happening on Twitter between McDonald’s and Wendy’s a burger war would obscure the nuance of Wendy’s savage trolling.
McDonald’s posted a video today announcing they would be using fresh, not frozen, beef in their Quarter Pounder burgers at most of their restaurants by mid-2018.
If that left you wondering what’s in store for the rest of their burgers, get in line behind Wendy’s.
The red head’s social media team was the first to respond to the tweet with enough trolling to inspire oh-no-they-didn’t reactions even though that phrase is played out.
“.@McDonalds So you’ll still use frozen beef in MOST of your burgers in ALL of your restaurants? Asking for a friend.”
That, my friends, is how you burn a burger.
Wendy’s has gone above and beyond to singe any comers in the past. When it tweeted in December that its meat was too cool ever to be frozen, an online troll tried to call them on how in the world they kept meat fresh while shipping it to stores across the country. Wendy’s reminded the troll he must have “forgot refrigerators existed.”
Oh. Ouch. Pwned.