Soccer

Here’s a clue that David Beckham may have picked name, logo, colors for Miami MLS team

Jorge Mas y David Beckham (der.) celebran el anuncio del nuevo equipo de MLS en Miami el 2018 en  The Adrienne Arsht Center. De modo subliminar se puede apreciar los colores del equipo.
Jorge Mas y David Beckham (der.) celebran el anuncio del nuevo equipo de MLS en Miami el 2018 en The Adrienne Arsht Center. De modo subliminar se puede apreciar los colores del equipo. cjuste@miamiherald.com

It looks like David Beckham and his partners may finally have settled on a name, logo and colors for their Miami Major League Soccer team.

Several variations of a black, pink and white logo for “Internacional Club de Futbol Miami” were posted to the U.S. Trademark and Patent Office on Wednesday morning by MIPH, LLC, the same company that earlier filed trademarks tied to Beckham’s ownership group, including Miami Freedom, the name of their proposed stadium park. The logo trademark posting was first reported by thewatertoweronline.com.

The circular logos are mostly black with pink and white trim, including what appear to be great blue herons whose intertwined legs form a letter “M”, and a sunbeam. At the bottom of the logo is the roman numeral MMXX, which is 2020, the year the team is scheduled to begin play. Inter Miami would be the shortened version of the team name. Beckham’s managing partner Jorge Mas wouldn’t comment on the trademarked logo, but confirmed that Doubleday & Cartwright, a design and media agency based in Brooklyn and Los Angeles, specializes in sports and art and has been working on the logo/shield and uniform. Their clients include EA Sports, ESPN, NBA, Nike, Puma, Red Bull, Google and Apple.

possiblelogo.jpeg

Mas said the team name, logo and colors would be announced “any day now.” The team two weeks ago hired Atlanta United Vice President Paul McDonough to be the Sporting Director, a title similar to general manager. McDonough, considered among the top executives in MLS, will be responsible for building the team’s roster and leading all the team’s sports operations.

Jorge Mas, a partner with David Beckham in his effort to launch a Miami Major League Soccer franchise, released images of a proposed soccer complex near Miami International Airport in July 2018.

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Miami commissioners vote 3-2 for a November referendum to let residents have a say through the ballot box on David Beckham's stadium proposal.

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