If your makeup bag could talk, would it be begging for a refresh? As we head into 2025, it’s time to give your vanity a little glow-up — and yourself, too. These beauty picks are here to make your morning routine brighter, your evening looks bolder and everything in between flawless. Whether you’re a no-makeup makeup fan or a full-glam enthusiast, there’s something here to help you sparkle.
Ready to elevate your makeup game? Here are the must-haves to make 2025 your most radiant year yet.
- Tired of brow hairs that won’t stay in place? NYX The Brow Glue makes taming your arches a breeze with its clear, flexible formula that locks everything down without feeling stiff.
>> Buy NYX The Brow Glue for $9.97 on Amazon
- Dark circles don’t stand a chance against the Hourglass Vanish Airbrush Concealer. This high-coverage, lightweight formula blends seamlessly for a natural, flawless finish.
>> Buy Hourglass Vanish Airbrush Concealer for $36 on Amazon
- Estée Lauder’s Double Wear Matte Foundation is a holy grail for a reason. This full-coverage, long-lasting formula withstands heat, humidity and even your most hectic days.
>> Buy Estée Lauder Double Wear Matte Foundation for $52 on Amazon
- Say hello to smudge-proof, all-day wear with Laura Geller’s Kajal Longwear Eyeliner Pencil. Its creamy formula glides on effortlessly, making it perfect for sharp wings or sultry smudges.
>> Buy Laura Geller Kajal Longwear Eyeliner Pencil for $16.02 on Amazon
- If “lit from within” was packaged up, it’d look like the Hourglass Ambient Lighting Palette. This trio of finely-milled powders blurs imperfections and adds the softest glow to your skin.
>> Buy Hourglass Ambient Lighting Palette for $69 on Amazon
- Transform your lashes with the Unlocked Black Mascara from Hourglass. This ultra-black, lengthening mascara lifts and separates, all while being smudge-proof and cruelty-free.
>> Buy Hourglass Unlocked Black Mascara for $32 on Amazon
- The e.l.f. Halo Glow Liquid Filter is a budget-friendly alternative to luxury foundations, giving you a luminous, dewy finish that rivals the pricier competition.
>> Buy e.l.f Halo Glow Liquid Filter Foundation for $14 on Amazon
- Dior’s Addict Lip Glow Oil is a viral sensation for good reason. Packed with nourishing oils, it delivers a glossy, non-sticky shine that keeps your lips hydrated and oh-so-kissable.
>> Buy Christian Dior Addict Lip Glow Oil for $40 on Amazon
- Get that fresh, rosy glow with Saie Dew Blush. Its creamy, lightweight formula blends like a dream and gives you that naturally flushed look.
>> Buy Saie Dew Blush for $25 on Amazon
- Blur and perfect your complexion with IT Cosmetics’ Bye Bye Pores Setting Powder. This ultra-fine, translucent powder keeps shine at bay while giving your skin a soft-focus finish.
>> Buy IT Cosmetics Bye Bye Pores Loose Setting Powder for $32 on Amazon
- Achieve sky-high lashes with Maybelline’s viral Sky High Washable Mascara. Its flexible wand coats every lash, giving length and volume without clumps or flakes.
>> Buy Maybelline Sky High Washable Mascara for $8.32 on Amazon
- Want a sculpted look without the effort? The e.l.f. Halo Glow Contour Wand is your secret weapon for easy, blendable contouring that defines your features without breaking the bank.
