If there’s one thing I could do with less of in my life, it’s frizzy, unruly hair. Since childhood, I’ve always wished for my wavy, curly strands to be sleeker, straighter and capable of air drying without poofing out of control. (The grass is always greener, right?) But to be honest, over the last four years — thanks to le lockdown — I’ve actually learned to embrace my wavy curls. (Or at least, I’ve figured out how to manage them better!)
One product that’s helped me along my journey in mending my relationship with my frizz-prone hair is Color Wow’s One-Minute Transformation Cream. Yep, you read that correctly — it does, in fact, do its job in 60 seconds. Here’s how the Color Wow One-Minute Transformation Cream works, and why it’s worth adding to your cart.
Color Wow’s One-Minute Transformation Cream, $24
This styling cream is packed with avocado oil and hair-loving omega-3s that recondition your hair. (So, if you’ve ever woken up with bed head, experienced hair static during winter, or needed to tame humidity-induced frizz, this will be your secret weapon.) Best applied to dry hair, it provides on-the-spot smoothing — but a little seriously goes a long way. Case in point: I’ve been using the same tube for over a year and a half!
I’ve found that this product works better than finishing serums and frizz-fighting oils. With its creamy consistency, it feels lightweight on your palms and leaves hair feeling less greasy than the alternatives. In fact, if you follow the instructions correctly and, I repeat, use just a small amount, the results are honestly weightless.
I first put this to use to tame the outer layer of frizz that lives rent-free on my natural waves and to re-style and revive day-two (or sometimes day-three) hair. But I’ve since discovered that it’s also incredibly effective at reducing frizz and flyaways when I’m heat-styling my hair, leaving it with a long-lasting glossy finish.
With most Color Wow styling products (e.g., Dream Coat), their chemistry is made up of heat-activated formulas — and it seems like that’s no different with the One-Minute Transformation Cream. It’s been a game-changer, whether I’m blow-drying or curling my hair with a straightener. I get instant frizz-free results by applying it after rough-drying — when my hair is at its poofiest — and before I go in with a round blow-drying brush. Side note: It’s a match made in heaven when paired with the Dyson Airwrap styling tools.
And it turns out I’m not the only one in a committed relationship with this hair cream. One Amazon reviewer raves, “I am absolutely shocked at the effectiveness of this product. It’s like they bottled some kind of magic in that tube!” Another says, “I have very dry hair with split ends caused by color-treated hair. This WOW helps tame my frizzy ends and hair.” Personally, I’m convinced that my hair won’t respond well to tools without it, making its vitality dependent on the Color Wow cream. (I know, I’m clingy when it comes to my beauty products.)
So whether you’re looking to extend the life of day-old hair, reverse messy strands and inject some shine, or heat-style your hair and get rid of unwanted flyaways, make the Color Wow One-Minute Transformation part of your routine STAT. I guarantee your hair will thank you.
