Florida

Hurricane Ian did a job on this Florida billboard. See ‘new’ car ad it unearthed

Hurricane Ian blew away the wrapping on a billboard on Pine Island Road in Cape Coral, Florida, leaving an ad for a 1996 Dodge Caravan. Chastity Roark Facebook
Hurricane Ian blew away the wrapping on a billboard on Pine Island Road in Cape Coral, Florida, leaving an ad for a 1996 Dodge Caravan. Chastity Roark Facebook

Hurricane Ian spread a wide wrath of destruction when it made landfall in Southwest Florida last month.

While it ravaged homes, flooded streets and ripped down buildings, it unearthed a bit of a time capsule in Cape Coral.

An eagle-eyed local spotted a blast from the past on a large billboard above busy Pine Island Road in Cape Coral.

On her public Facebook page, Chastity Roark posted a picture of the relic, an ad for “The New Dodge Caravan.”

READ MORE: Iconic ‘God is Love’ sign still remains after Hurricane Ian in Florida

The completely intact promo features a gleaming red minivan, one door slid open: “See Your Gold Star Dodge Dealer.”

“Unless I’m missing something, Ian peeled off enough layers of this billboard to take us back to 1996,” joked Roark in her caption.

Jay Ganzi, the managing partner of Cape Coral Chrysler Dodge Jeep Ram dealership down the road, told NBC2 he was “shocked” to see what Ian had uncovered.

“I would love to say there has been a mass Caravan demand,” Ganzi said of the model that was discontinued in 2020. “But there has not.”

This story was originally published October 21, 2022 at 3:17 PM.

Madeleine Marr
Miami Herald
Celebrity/real time news reporter Madeleine Marr has been with The Miami Herald since 2003. She has covered such features as travel, fashion and food. In 2007, she helped launch the newspaper’s daily People Page, attending red carpet events, awards ceremonies and press junkets; interviewing some of the biggest names in show business; and hosting her own online show. She is originally from New York City.
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