Wait for it. The crackling sound of the club soda being poured into your glass. The first sip: Oh, so refreshingly fizzy. With a slice of lime and a few ice cubes, pure heaven.
Now for the bad news: The parent company of LaCroix (pronounced La-Croy) recently got slapped with a class action suit arguing that the sparkling beverages contain synthetic ingredients, including an insecticide ingredient used to kill cockroaches, linalool.
Linalool is also a common flavoring in beverages and foods and is used in makeup. It occurs naturally in many essential oils, and has a sweet scent.
The National Beverage Corporation, LaCroix’s parent company, refutes the claim.
“[The] natural flavors in LaCroix are derived from the natural essence oils from the named fruit used in each of the flavors,” read a statement from the company.
New Orleans law firm Beaumont Costales filed the suit on behalf of consumer Lenora Rice who reportedly did independent testing of the sparkling water.
National Beverage Corporation, based in Fort Lauderdale, said they plan to file a countersuit.
Meanwhile, even if La Croix does contain chemicals such as linalool, it may not be a health risk.
“The ‘all-natural’ label on your LaCroix is meaningless,” reports Popular Science, regarding the suit, “but that doesn’t mean the seltzer is bad for you.”