New South Beach hotel to help launch Hyatt Centric brand
%20(1).jpg "The Hyatt Centric South Beach Miami is scheduled to open in April.")
A South Beach hotel under construction will become one of the first Hyatt Centric-branded properties when it opens in April.
The 105-room hotel at 1600 Collins Ave. will include a library, lobby bar and Mediterranean restaurant called Deck 16 on its third-floor patio and pool deck.
Hyatt Hotels Corporation introduced the Hyatt Centric brand in late January. The Chicago-based hotel company confirmed Thursday that the Hyatt Centric South Beach Miami and a Chicago hotel would become the first properties under the new umbrella.
Hyatt Centric is described as a full service lifestyle brand that is designed to offer a “unique and modern take” on its location as well as a simple and easy guest experience.
This story was originally published February 12, 2015 at 6:09 PM with the headline "New South Beach hotel to help launch Hyatt Centric brand."