Business

Guy Harvey-branded rum debuts

Guy Harvey Spiced Rum is now being distributed in Florida.
Guy Harvey Spiced Rum is now being distributed in Florida.

Guy Harvey can add rum purveyor to his list of titles that already includes marine biologist, artist, angler, conservationist and businessman.

Monday, Davie-baesd Guy Harvey, Inc. announced that distribution of Guy Harvey Spiced Rum had started in Florida. The beverage was developed with Shaw-Ross International Importers; Southern Wine & Spirits of America is the wholesale distributor in Florida.

The rum is distilled in the Caribbean and will retail for about $15 a bottle. Plans call for distribution outside of Florida this year, and an aged blended Jamaican rum also carrying the brand is expected to be available in the spring.

The company will direct a “significant portion” of profits from the rum sales to the nonprofit Guy Harvey Ocean Foundation.

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