Walmart lands 3 exclusive Heinz sauces in all-American flavors
While ketchup can put the red in your red, white, and blue meal, it's not actually the dominant condiment in the United States.
"The U.S. now consumes some $2 billion worth of mayonnaise each year. The ketchup market is worth less than half that - around $800 million," according to data from Euromonitor.
That kind of dominance has turned mayonnaise into one of the few grocery staples that behaves less like a condiment and more like a platform for flavor innovation.
Most Americans own a jar of mayonnaise, according to Statista.
"Almost 280 million Americans are mayonnaise consumers. That's over three-quarters of the U.S. population," the data site reported.
With the Fourth of July and its many barbecues right around the corner. Kraft Heinz has partnered with Walmart for an exclusive new take on the beloved condiment.
Walmart adds three exclusive Kraft Mayonnaise products
While mayonnaise can be a polarizing flavor, and it's not exactly good for you, some chefs swear by it for more uses that you might realize.
Hungry Pigeon chef Scott Schroeder uses mayo as a replacement for egg wash, for example, Food & Wine reported.
"Don't tell me it's gross," he said, acknowledging that mayo is not good for you. "But in abundance, almost anything can be bad for you."
Schroeder uses mayo as more than just a replacement for egg wash. It has appeared in his cakes and his marinades, and he has added it to salad dressing in place of ranch.
Kraft Heinz and Walmart's exclusive collaboration leans into using mayo for more than just sandwiches, as the products are being marketed as dips.
"Heinz is bringing three brand-new mayonnaise-based dips exclusively to Walmart: Buttermilk Ranch, Lemon Pepper Parm, and Steakhouse Garlic," according to AllRecipes.
The website describes the flavors:
- Buttermilk Ranch is a bright, savory, herbaceous cream sauce with hints of garlic and onion.
- Lemon Pepper Parm features all the citrus, peppery spice you know and love from the popular wings marinade, but with a bit of salty Parmesan cheese and a creamy mayo base.
- Steakhouse Garlic features mostly savory flavors of roasted garlic, onion, and black pepper with a hint of sweetness from brown sugar.
Walmart's website sells them at $16.90 for a two-pack of 8-ounce bottles.
In-store, they sell for $2.99, although they have been selling out, according to the Heinz product locator on its website. A search for my zip code showed all three as unavailable, although they showed as in-stock in select other locations.
Why is mayo so popular?
"The massive American mayo market owes a lot to the condiment's growth from a traditional sandwich add-on to an ingredient in everything from tuna salad to spicy tuna rolls. But it's also benefitted from the blistering rise of low-fat mayo as Americans become more health-conscious. The market for low-fat mayo has doubled since 2005," Quartz reported.
Mayonnaise is very simple, although it can be made a number of ways.
"There are no tricks to how mayonnaise is really made. The ingredients in mayo are straightforward and uncomplicated, produced by emulsifying or blending oil, eggs, and acid," Tasting Table reported.
"The acid is usually vinegar in a commercial product like Hellmann's Mayonnaise. (Lemon juice also works well when making the spread at home)," the website added.
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The fat in mayonnaise carries the taste of fat-soluble ingredients particularly well, and its creaminess gives dips a round, silky texture, according to Food Network.
"The flavor combinations you can play with are endless," Aaron Lee, chef of Winnie & Ethel's Downtown Diner in Las Vegas, told Food Network.
He combines mayo with truffle paste and confit garlic as a dip for French fries. "It gives them an upgrade to pomme frites," he added.
Lee also mixes mayo with horseradish to serve with his pot roast -French dip sandwich.
"It adds a slight kick, leveling up the flavor and cutting through any fat in the meat," he told the television network.
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This story was originally published June 19, 2026 at 5:37 PM.