Publix starts selling one of its holiday Pub Subs early, meaning right now

Christmas in July? Who knew there was a trend?

Apparently, there are numerous ways to do a mid-year replication of the winter Thanksgiving and Christmas holidays by playing seasonal music, decorating the office with trees and ornaments festooned with summery things and creating playlists of holiday songs.

Guess it’s a way to pretend the Florida heat isn’t overbearing or to get a jump start on the holidays.

Publix got into the holiday spirit with the “Christmas in July” early release of its traditional Turkey Cranberry Holiday Sub.

“For the first time ever, Publix brings back this beloved sub outside of the typical holiday season to spread cheer,” the Lakeland-based supermarket chain says on its website.

“Bringing it back in July is our way of adding a little joy to the summer season,” said Publix spokeswoman Lindsey Willis in an email to the Miami Herald. “It’s Christmas in July at Publix, and we’re thrilled to surprise our fans with a sweet and savory favorite — while supplies last.”

Willis couldn’t say how long the perky Pub Sub will be at Publix delis, probably as long as supplies hold out. Or demand. The Turkey Cranberry Holiday Sub will return in the fall once the promotion winds down. The sub has been one of the grocer’s annual hits for more than a decade.

What’s in the holiday Pub Sub

Here’s what’s in the Turkey Cranberry Holiday Sub.

• Your choice of sub roll. A new soft white Pub Sub roll was introduced in February so this would be your first chance to taste the holiday specialty without a mouth-crunching feel.
• Mayo.
• Boar’s Head Ovengold Roasted Turkey Breast.
• Publix Cranberry Orange Relish.
• Boar’s Head Precooked Bacon.
• Boar’s Head Smoked Gruyere Cheese.

Pair the holiday Pub Sub with a dessert scoop from one of Publix’s limited edition 2025 summer ice creams — Freedom Berry Bliss, Home Run Caramel Popcorn or Strawberry Lime Chilly — for a real Florida-style “Christmas in July” taste combo.