Can’t make it to the grocery? That’s no longer a problem for South Floridians.
Monday, Amazon alerted media that it would be offering Whole Foods deliveries to South Florida Prime members for free within two hours for orders of $35, with an ultra-fast delivery costing $7.99. Later that afternoon, Walmart announced it too would be offering grocery delivery locally for $9.95. (The Amazon announcement wasn’t made public until Tuesday morning.)
The two retail giants join Publix, which offers delivery via both Instacart and Postmates. It charges $5.99 per delivery, or fee-free with an Instacart express account costing $149 a year.
Shoppers in Miami-Dade, Broward and Palm Beach counties can order Walmart groceries via the website walmart.com/grocery. Walmart customers only have to select a time for their order to be delivered; they pay the $9.95 delivery fee when they check out. No money is exchanged at the customer’s door.
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Amazon, which purchased Whole Foods last summer, currently is offering delivery in Pompano Beach, Coconut Creek, Coral Gables, Palmetto Bay, and Pembroke Pines; new Zip codes are being added every day, a company spokesperson said in an email. To see included Zip codes, visit www.primenow.com.
Amazon Prime Whole Foods delivery is free, but only with the $12.99 monthly Prime membership fee.
Walmart has invested heavily in both groceries and its online experience as it competes with Amazon. TechCrunch has reported Walmart “employs over 18,000 personal shoppers and plans to add thousands more over the course of 2018 as its online grocery service expands.”
For delivery jobs, Walmart works with third party providers like DoorDash and Postmates. Amazon hires its own drivers as private contractors.