Jennifer Massolo, Founder of The Liquid Projects
Why she’s Food 50: Her passion for and support of independent spirits producers are refreshing in a city with a cocktail scene dominated by big brands.
Vancouver native Jennifer Massolo pivoted a few years ago from a globetrotting career in the wine business to being a spirits expert in Miami. Her company, The Liquid Projects, creates and produces events like the annual Craft Spirits & Beer, a series of tastings, dinners and seminars for the public and trade professionals. And Massolo offers beverage consulting services to restaurants, bars and private clubs through her Spirited Sirens site, where she also blogs about cocktails, beers and food.
Events like Craft Spirits & Beer and last year’s Taco & Tequila Showdown that Massolo helped put on are important components in the evolution of South Florida’s food and beverage scene. We are bombarded here by big-brand marketing and advertising, and we need knowledgeable educators like Massolo to give a voice to the little guys and guide us toward the good stuff.
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Where to find her: Craft Spirits & Beer, programming scheduled for November in Wynwood, craftspiritsandbeer.com.