We’ve officially made it through January and into Black History Month. And as a Black woman who loves beauty, I for one will be taking this month to support and celebrate Black-owned brands. While it’s important to celebrate Black-owned beauty brands all year long, I have so many personal favorites that I always go back to every February.
Black women have been setting beauty trends for decades. From beauty staples like dark lip liners and long acrylic nails to hair trends like gelled-down edges, braids, huge afros and the 90s-style short pixie cut, beauty is embedded into Black culture. Black-owned beauty brands have become trailblazers in the industry within the past few years, creating a new standard of what beauty looks like. From Tracee Ellis Ross’s haircare brand to Rihanna’s Fenty Beauty, these are the products that I am always using — and ones that are currently in my shopping cart. Happy shopping and, of course, happy Black History Month!
- This Pattern Beauty leave-in conditioner provides intense hydration to dry curls and leaves your hair smelling like coconut and almond.
>> Buy the Pattern Beauty by Tracee Ellis Ross Leave-In Conditioner for $28 on Amazon
- Boast luscious and defined curls with this Pattern Beauty strong hold gel, which is formulated for 3A to 4C hair textures and smells just like a field of flowers.
>> Buy the Pattern Beauty Strong Hold Gel for $28 on Amazon
- Combat that “I just woke up” look with these Topicals under eye patches. They depuff, hydrate and brighten up the eyes.
>> Buy the Topicals Faded Brightening Under Eye Patches for $17.60 (20% off) on Amazon
- Clear and reduce hyperpigmentation and dark spots in just weeks with the Topicals Faded Brightening and Clearing Serum.
>> Buy the Topicals Faded Brightening and Clearing Serum for $18 on Amazon
- Sport that same lipgloss that Rihanna herself wears and support her Fenty Beauty brand with this long-lasting gloss bomb. It delivers shine and hydration, and it’s a personal favorite of mine that I always keep stocked in my purse.
>> Buy the Fenty Beauty by Rihanna Gloss Bomb Universal Lip Luminizer for $21 on Amazon
- I absolutely adore the pigmentation and natural finish of this Juvia’s Place liquid blush. Plus, this TikTok viral blush is a favorite among Black beauty influencers and makeup artists.
>> Buy the Juvia’s Place Liquid Blush for $17.99 on Amazon
- Prime and protect your face with the Black Girl Make It Matte SPF 45 Sunscreen. Not only does it hydrate and smooth the skin, but it also protects it against harmful UV rays.
>> Buy the Black Girl Sunscreen Make it Matte SPF 45 Sunscreen for $19.99 on Amazon
- For a lightweight foundation that serves medium coverage, this Mented Cosmetics foundation stick leaves a radiant, natural and non-cakey finish.
>> Buy the Mented Cosmetics Stick Foundation for $30 on Amazon
- Infused with natural ingredients like jojoba oil and vitamin E, this two-pack of velvety matte lipsticks delivers on hydration and bold pigment.
>> Buy The Lip Bar Nonstop Liquid Matte Lipstick 2-Pack for $14.99 on Amazon
- Revitalize the skin and lock in moisture with the Buttah Skin CocoShea Revitalizing Cream, which improves the appearance of aging and retains essential skin moisture.
>> Buy the Buttah Skin CocoShea Revitalizing Cream for $21 on Amazon
- Restore growth and nourish the hair with this almond cherry scented Camille Rose Cocoa Nibs and Honey Hair Growth Serum.
>> Buy the Camille Rose Cocoa Nibs and Honey Hair Growth Serum for $14.99 on Amazon
- Known as the most influential makeup artist in fashion, according to Vogue, Pat McGrath’s makeup brand is used by celebrities and models worldwide. Achieve a flawless look with the brand’s smooth satin medium coverage foundation.
>> Buy the Pat McGrath Labs Sublime Perfection Foundation for $66.90 on Amazon
- This Oui the People body serum leaves your skin smoother and more radiant, working overnight to dissolve dead skin cells, unclog pores and brighten dark spots.
>> Buy the Oui the People Resurfacing Body Serum for $45 on Amazon
- I use this Mielle scalp oil on my hair several times a week. Not only is my hair left smelling minty fresh, but this oil strengthens my strands and soothes my scalp.
>> Buy the Mielle Organics Rosemary Mint Scalp & Hair Strengthening Oil for $9.99 on Amazon
