Detour

Inside the Martha’s Vineyard African American Film Festival

Cottages on Martha’s Vineyard. The island serves as the location for the Bravo reality show, “Summer House: Martha’s Vineyard.”
Cottages on Martha’s Vineyard. The island serves as the location for the Bravo reality show, “Summer House: Martha’s Vineyard.” Shutterstock

Known as “Black Hollywood” because of the celebrities it attracts, the Martha’s Vineyard African American Film Festival will be celebrating 21 years of cinematic excellence when it kicks off on August 4, 2023.

In a recent World Footprints podcast, hosts Ian and Tonya Fitzpatrick had the pleasure of interviewing Floyd and Stephanie Rance, the founders of MVAAFF. Last year, for the festival’s 20th anniversary, Barack and Michelle Obama surprised attendees during opening night; and actress Viola Davis was spotted several times as she was promoting The Woman King.

For 21 years, Floyd and Stephanie Rance have produced the Martha’s Vineyard African American Film Festival through their Run&Shoot Filmworks production company.
For 21 years, Floyd and Stephanie Rance have produced the Martha’s Vineyard African American Film Festival through their Run&Shoot Filmworks production company. Photographer: Bernard A. Fairclough Courtesy of MVAAFF

This year the excitement is palpable as the island prepares to welcome filmmakers, industry professionals and film enthusiasts from all over. The festival has become a highly anticipated event on Martha’s Vineyard, an island off the coast of Cape Cod, Massachusetts, attracting a diverse audience eager to experience the rich storytelling and thought-provoking films that will be showcased.

With an overwhelming 850 submissions annually, the task of curating a diverse and compelling lineup is no easy feat explains Stephanie Rance. She, her husband and the MVAAFF team look for films with captivating stories, broad appeal and exceptional technical elements. They also strive to provide opportunities for first-time filmmakers by amplifying new voices in the industry.

The 2023 lineup promises to be particularly impactful, covering a range of thought-provoking topics that have dominated headlines and conversations. Films addressing mental health, Black women’s health, Black farmers, and the 50th anniversary of hip-hop will be showcased.

Throughout the festival, attendees enjoy conversations with established and emerging filmmakers in the Vineyard Lounge.
Throughout the festival, attendees enjoy conversations with established and emerging filmmakers in the Vineyard Lounge. Courtesy of MVAAFF

Beyond the artistic and cultural significance, the festival also has a substantial economic impact on Martha’s Vineyard, an historic enclave for African Americans. The influx of festival-goers benefits local businesses, including hotels, restaurants and transportation services. Floyd and Stephanie take pride in supporting the island’s economy and have received recognition for their contribution.

What sets MVAAFF apart is its commitment to not only showcasing exceptional films but also fostering networking and business opportunities. Deals are struck and connections are made during the festival, with Floyd and Stephanie facilitating introductions between filmmakers and corporations. Their intention is to not only further artists’ careers but also positively impact their financial success. The Vineyard Lounge, an enclosed tent set next to the film festival venue, showcases artistic talents, authors and sponsors like Cartier. This year, Al Rocker will hold a meet and greet.

In August 2022, Barack Obama presented he and Michelle Obama’s Higher Ground documentary, Descendant, during MVAAFF’s 20th anniversary programming.
In August 2022, Barack Obama presented he and Michelle Obama’s Higher Ground documentary, Descendant, during MVAAFF’s 20th anniversary programming. Courtesy of MVAAFF

The Martha’s Vineyard African American Film Festival is always held during the first two weeks in August and this year it will run from August 4-12, 2023. The itinerary and tickets for films and special events, including the White Party, is available on its website.

Ian and Tonya Fitzpatrick are contributors to DETOUR and the founders of World Footprints, a social impact travel storytelling content hub.

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This story was originally published August 1, 2023 at 12:53 PM.

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