Austin Allan, Founder and CEO of Tio Gazpacho
Why he’s Food 50: His Miami-based cold, bottled soup business has caught fire in and beyond Florida.
Austin Allan fell in love with gazpacho during a study-abroad program to Madrid. After finishing his degree in marketing at Washington University in St. Louis, he returned to Spain, where he lived and learned for three years. He then worked in finance in Washington and New York before a field-organizer job on Barack Obama’s 2012 presidential campaign brought him to Miami. Allan started making the chilled soup at night using a buddy’s industrial kitchen and giving the results to friends. When the response was positive, he formed an LLC on a shoestring budget and began to sell Tio Gazpacho at farmers markets. Allan now concentrates on marketing and has bottles filled in a certified organic plant using a high-pressure cold-pasteurization process to retain nutrition.
Tio Gazpacho’s three styles — a classic red blend, a yellow tomato and bell pepper version, and a green one — use traditional and all-natural ingredients like sherry vinegar, jalapeño, pink Himalayan salt and enough garlic to scare away a vampire. Allan has found an audience that lovingly embraces his chug-on-the-go soups: Tio Gazpacho is available in specialty markets and natural foods stores throughout South Florida and in a dozen Northeast states.
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Where to find him: tiogazpacho.com/find_us.html or 305-395-8130