Eva Mendes is embracing her age — and getting a little help along the way.
The actress will be at Nordstrom Aventura on Saturday from 4:30 to 5:30 p.m. at the beauty department to talk about her gig as the shining new face of Estee Lauder’s New Dimension Transformative Skincare collection.
This ought to give you incentive to buy one of the two products the Hitch star is hawking. Time permitting, she’ll sign your bottle of either a shape-and-fill serum or a liquid tape.
As a native of Miami, Mendes said she is always excited to come to town. She and her family moved to Los Angeles when she was a toddler.
“There’s that Cuban influence, so I feel like I’m home,” she said by phone. “I feel like I never spend enough time there. I want to get to know it better.”
One spot she may want to hit up during her trip is her birthplace: Jackson Memorial Hospital.
“Apparently I was a hallway baby,” she said, laughing. “My mom didn’t quite it make it to a room.”
Mendes is thrilled about her collaboration with the iconic beauty brand.
“It’s been a long dream of mine,” she said. “I’ve been a fan of the company and the person — Ms. Estee Lauder — a long time. What she stood for. A woman who created a company for a woman. I’ve always been attracted to that thinking.”
The 41-year-old also has more personal reasons for linking up with the cosmetics company.
“Honestly, this couldn’t have come at a better time in my life. I turned 40 last year and had a baby,” she said of her daughter Esmeralda, with Ryan Gosling. “I am always looking for ways to look less tired as a new mom. This is the time I need these type of products the most.”
But aging, as we all know, is inevitable.
“It’s beautiful, really, and better than the alternative, I tell ya!” she says. “For me it’s going with the changes. A lot of them are positive as you get older. It’s about concentrating on those positive changes and finding the right products to help transform you.”
Consider yourself lucky to not get snapped while out on early morning coffee runs in your jammies. Hollywood stars, for all their fame and fortune, have to worry about lurking paparazzi.
“For me, using these products on problem areas don’t stop the clock. They just kind of help create more confidence. I’m an actress. I don’t have control of the angles when photographers are taking pictures.”
Believe it — this gorgeous creature can take a bad picture. At least in her own mind.
“Early on, when I first started my career, I accepted there were going to be a ton of unattractive, unflattering photos out there,” she said, alluding to a time when she was costarring in such hits like Training Day, 2 Fast 2 Furious and Exit Wounds. “That’s just part of the game. There’s a little search engine out there called Google, you know? And I can definitely take a funky picture! It’s OK as long as the good ones balance them out.”
Event info: Nordstrom Aventura, first floor, beauty department. 19507 Biscayne Blvd., Aventura. 305-356-6900.