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ROK Financial

Fast, tailored business funding

ROK Financial helps small business owners find suitable commercial lending options for their companies.

Allison Martin

Written by  Allison Martin   Banks

Tracy Yochum

Edited by  Tracy Yochum   McClatchy Commerce

Published on March 7, 2024. Updated July 14, 2025

4 min. read

Founded

Headquarters

Monthly transaction volume

August 2020 by James Webster

Great River, NY

400

Founded

August 2020 by James Webster

Headquarters

Great River, NY

Monthly transaction volume

400

Details

Loan amounts

$10,000 to $5 million

Loan terms

Up to 25 years

Funding time

As soon as the same day

Small business loans

Term loans, equipment financing, accounts receivable financing, merchant cash advances, business lines of credit

SBA loans

SBA 7(a) loans, SBA 504 loans

Other funding options

Franchise financing, fix-n-flip loans, startup funding

Since its inception in August 2020, ROK Financial has helped thousands of business owners secure the funds needed to move their companies forward. The firm is committed to forging strong relationships with both clients and partner lenders and providing a streamlined lending process from start to finish.

About ROK Financial

ROK Financial is a business financing firm offering various products and services tailored to your company’s unique needs. It is not a direct lender but a platform that matches business owners with lenders, providing solutions that best suit their needs. ROK Financial partners with over 75 reputable lenders, many of which provide funding as soon as 24 hours.

What Does ROK Financial Do?

ROK Financial connects small and mid-sized businesses with lenders who can provide the funding they need. If you choose to patronize its services, you’ll also be connected with a Sr. Business Advisor to help you navigate every step of the process.

What Products and Services Does ROK Financial Offer?

ROK Financial features an extensive arsenal of financial products from $10,000 to $5 million to meet your commercial lending needs.

Small Business Loans

These loans can help you meet short-term funding needs, invest in new opportunities or meet other business-related goals.

  • Minimum FICO Score: none
  • Time in business: at least 3 months
  • Gross monthly sales: $5,000 or more
  • Loan terms: 6 months to 10 years
  • Funding timeline: as soon as the same day

Business Line of Credit

A business line of credit gives you access to a pool of funds you can draw from as needed. You only pay interest on the amount you borrow.

  • Minimum FICO score: 600
  • Time in business: at least 6 months
  • Gross monthly sales: $5,000 or more
  • Loan terms: 6 months to 10 years
  • Funding timeline: as soon as the same day

Equipment Financing

With equipment financing, you can purchase or lease new equipment without depleting your company’s cash reserves.

  • Minimum FICO score: 580
  • Time in business: not applicable
  • Gross monthly sales: not applicable
  • Loan terms: 1 to 5 years
  • Funding timeline: 2 to 5 days

SBA Loans

Backed by the U.S. Small Business Administration to make funding more accessible to small businesses, SBA loans offer more favorable terms than traditional options.

  • Minimum FICO score: 675
  • Time in business: at least 3 months
  • Gross annual sales: $60,000
  • Loan terms: 10 to 25 years
  • Funding timeline: as soon as 45 days

AR Financing

Accounts receivable (AR) financing lets you swap your outstanding invoices for cash to boost your working capital and smooth out cash flow.

  • Minimum FICO score: none
  • Time in business: not applicable
  • Gross annual sales: $500,000
  • Loan terms: 6 months to 10 years
  • Funding timeline: 2 to 5 days

Merchant Cash Advance

A merchant cash advance provides you with a lump sum in exchange for a percentage of your credit card sales withdrawn daily to repay the amount you borrow.

  • Minimum FICO score: none
  • Time in business: at least 3 months
  • Gross monthly sales: $5,000
  • Loan terms: not applicable
  • Funding timeline: as soon as the same day

Asset-Based Loans

These loans use your company’s assets, like receivables, equipment or real estate, as collateral to help you secure more funding.

  • Minimum FICO score: none
  • Time in business: at least 3 months
  • Gross monthly sales: $5,000
  • Loan terms: 1 to 5 years
  • Funding timeline: as soon as the same day

Franchise Financing

Franchise financing can help you purchase a new franchise or expand an existing one.

  • Minimum FICO score: none
  • Time in business: at least three months
  • Gross monthly sales: $5,000
  • Loan terms: 6 months to 10 years
  • Funding timeline: 2 to 7 days

Fix N Flip Loans

Real estate investors can access 80% to 100% funding to purchase and renovate homes.

  • Minimum FICO score: 650
  • Time in business: not specified
  • Gross monthly sales: not specified
  • Loan terms: not specified
  • Funding timeline: as soon as two weeks

Startup Funding

This form of funding is for those looking to fund new or early-stage startups.

  • Minimum FICO score: 650
  • Time in business: none
  • Gross monthly sales: none
  • Loan terms: 1 to 5 years
  • Funding timeline: as soon as the same day

The ROK Financial Business Financing Process

ROK Financial offers a streamlined five-step process to ensure you get the funding you need, minus the hurdles.

Online Application

Your journey with ROK Financial starts with the 15-second online application.

Begin your financing journey with ROK Financial by completing a brief online application.

Meet Your Advisor

Once your application is submitted, a business financing advisor from ROK Financial will contact you to discuss your unique funding needs.

Review Options

If your advisor finds a match, they will present you with financing options from partner lenders or financial institutions that could suit your needs.

Choose Offer

After reviewing your options, you’ll choose the offer that aligns best with your company’s needs and goals.

Get Funded

Once you’ve submitted the required documentation, the final step in the ROK Financial process is to receive funding. The funding timeline varies by the form of financing you select.

The Pros and Cons of ROK Financial

When considering ROK Financial for your business financing needs, it’s vital to weigh its strengths and limitations.

Pros

  • Accessibility: Loans and credit lines are accessible to borrowers with varying credit scores.
  • Flexibility: Several funding options are available, with flexible loan amounts and repayment periods along with competitive rates.
  • Streamlined application process: It takes just 15 seconds to get started, and the application process is streamlined from start to finish.
  • Dedicated support: You’ll be matched with a dedicated Business Financing Advisor with expertise in the commercial funding space to assist you throughout the lending process.
  • Fast funding: Some loans are funded as soon as the same business day.

Cons

  • Time in business requirement: For most business funding offerings, you’ll need at least three months in business to qualify.
  • Minimum revenue requirement: You’ll also need at least $5,000 in monthly gross sales to access most funding options from Rok Financial partners.

How Does ROK Financial Compare?

You’ll find several online platforms that match small business owners with lenders who can assist with their funding needs. However, ROK Financial stands out amongst the competition as it features diverse financing options for small businesses across most industries. There’s also an added layer of flexibility in terms of the lending guidelines that make it easier to secure the funding you need. The application process is relatively short compared to more traditional lenders. Even better, you won’t have to wait several weeks or months to receive funding.

What Customers Are Saying About ROK Financial

“ROK was an invaluable resource for my new business. It’s not even a year old, and the team helped me get the funding I needed.” Jim M. (Trustpilot review)

“I had a very great experience with ROK Financial. They made the lending process quick and easy, and the funding experience was seamless. I was skeptical at first, but they turned out to be a reliable company.” Adm A. (Trustpilot review)

“I trusted the team at Rok Financial to help make the impossible happen for my business clients. Everyone else said no, but the team worked hard to get a yes so my clients could receive the funding they need.” Monica R. (Best Company review)

FAQs About ROK Financial

Is ROK Financial a Direct Lender?

No, ROK Financial is not a direct lender. Instead, it functions as the intermediary between small business owners seeking funding and its network of lenders.

Is ROK Financial Reliable and Trustworthy?

Despite its brief presence in the commercial lending space, ROK Financial is a reliable and trustworthy option. It is accredited by the Better Business Bureau with an A+ rating. Several reputable review sites, like Trustpilot and Best Company, also feature many positive reviews from past and current customers.

How to Get Started with ROK Financial

Visit the website and complete the 15-second online application form to get started. Upon submission, a dedicated Business Financing Advisor will reach out to communicate the next steps in the approval process.

Allison Martin

Allison Martin

Author Banks

Allison Martin is a personal finance enthusiast and a passionate entrepreneur. With over a decade of experience, Allison has made a name for herself as a syndicated financial writer. Her articles are published in leading publications, like Banks.com, Bankrate, The Wall Street Journal, MSN Money, and Investopedia.

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Product names, logos, brands, and other trademarks featured or referred to in the Miami Herald are the property of their respective trademark holders. This site may be compensated through third-party advertisers. The offers that may appear on the Miami Herald's website are from companies from which the Miami Herald may receive compensation. This compensation may influence the selection, appearance, and order of appearance of the offers listed on the website. However, this compensation also facilitates the provision by the Miami Herald of certain services to you at no charge. The website does not include all financial services companies or all of their available product and service offerings.

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