WWE won two 2014 CableFAX Digital Awards – Best Smartphone App for the WWE App and Best Social Good Campaign for WWE’s 2014 “Rise Above Cancer” campaign supporting Susan G. Komen.
The WWE App, which has surpassed 11 million downloads in 220 countries since it launched in August 2012, was named Best Smartphone App, topping ESPN SportsCenter, E!, MSG Varsity, Turner Sports 2013 NCAA March Madness Live and Turner Sports PGA Championship.
In addition, WWE received an award for the Best Social Good Campaign, by utilizing digital and social media to generate awareness and encourage fans to support Susan G. Komen throughout National Breast Cancer Awareness Month.
WWE was also awarded honorable mentions in the following categories: Best Tablet App for the WWE App, Best Social Media Campaign for WrestleMania 29 and Social Media Dream Team.
The 2014 CableFAX Digital Awards honors the outstanding websites, digital initiatives and people in the digital and technology industry who are driving the digital media revolution.
• About WWE
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience.
WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming is broadcast in more than 150 countries and 30 languages and reaches more than 650 million homes worldwide.
The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Miami, Mumbai, Shanghai, Singapore, Munich and Tokyo. Additional information on WWE (NYSE: WWE) can be found at www.wwe.com and corporate.wwe.com.
For information on its global activities, go to http://www.wwe.com/worldwide/.
Comments