Health Care

Ride2MD, Lyft team up to get more people to their doctors

George Fernandez is CEO of Ride2MD, an on-demand medical transportation company. Ride2MD was also one of the big winners of the 2016 Miami Herald Business Plan Challenge.
George Fernandez is CEO of Ride2MD, an on-demand medical transportation company. Ride2MD was also one of the big winners of the 2016 Miami Herald Business Plan Challenge. cjuste@miamiherald.com

Miami startup Ride2MD hit the streets this summer with its new medical transport service. This week it picked up a well-known partner in the on-demand transportation world: Lyft.

Ride2MD provides efficient, technology-enabled patient transportation to doctors’ offices, outpatient facilities and hospitals. George Fernandez, Ride2MD’s CEO, believes Lyft could provide 25 percent to 40 percent of Ride2MD’s transportation needs, primarily for Ride2MD clients who do not require ambulatory or wheelchair-accessible vehicles.

“Transportation no longer needs to be an inconvenience or barrier to those who need it most,” Fernandez said. “This is another conduit to providing good service to our clients. … It’s cheaper than sending a taxi, it’s usually faster than sending a taxi, and it is something that people are getting more and more used to as a service level.” And as to Lyft team, Fernandez added: “They get healthcare.”

Fernandez, an executive in the healthcare insurance business before launching Ride2MD, said Thursday he was impressed with Lyft’s tool called Concierge that allows third parties to book rides on patients' behalves, and its commitment to the sector, including bringing on Gyre Renwick, who used to help run Google’s industry sector for healthcare.

“Every year, around 3.6 million Americans miss or delay medical care because they lack appropriate transportation to their appointments. We want to fix that. Getting a patient to their doctor appointment can lower the cost of care and increase the quality of care,” said Renwick, head of enterprise healthcare partnerships at Lyft. “Ride2MD has a similar viewpoint so our partnership is well-aligned.”

For patients that do need wheelchair-equipped or ambulatory vehicles, Ride2MD partners with medical transport companies.

A few weeks ago, Ride2MD began its service in Miami-Dade and Broward, and plans to move into Palm Beach and Monroe as well as Central Florida in coming months.

Ride2MD, which won second place overall in the Miami Herald Business Plan Challenge this year and also was the Challenge’s People’s Pick winner, is forecasting an aggressive growth trajectory, expecting to manage more than half a million members within the next 24 months and upwards of 3 million within five years.

For now the service is for private-paying customers, but Fernandez said Ride2MD has reached agreement with two major health plans and those details will be rolled out soon. The company is also establishing contracts with assisted living facilities, nursing homes and healthcare providers.

Most of the trips so far have been to doctor’s offices but Fernandez said Ride2MD has also served patients with rides to family events. “It’s kind of evolved into patients with special needs that need a helping hand getting around,” Fernandez said. “And that’s great, that’s what I want to see.”

Read more: Ride2MD: Driving a plan to vastly improve medical transport

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