There’s this one saying: If it ain’t broke, don’t fix it. And with Starbucks’ latest iced drink, we think the coffee giant needs to be reminded to stay in its lane.
First, let’s talk about the new beverage: the Horchata Frappuccino, which became available in Starbucks across North America on Tuesday. It’s made from a blend of Starbucks’ signature coffee, almond milk, a cinnamon syrup and ice and is served with whipped cream, caramel and cinnamon sugar. If you’re familiar with the actual horchata drink, you might be scratching your head in confusion (or shaking your head in disgust). That’s because the Horchata Frappe is nothing like horchata — it’s barely inspired by the traditional Latin beverage made of ground nuts, local seeds and grains.
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With the success of relatively less offensive coffee options such as the seasonal Pumpkin Spice Latte, one might wonder why Starbucks is (poorly) attempting to create a commercial version of this cultural drink? Confused.
While novelty drinks such as the ridiculous Unicorn Frappe sent the masses into a frenzy, that rainbow of gross in a cup drew its inspiration from something fake.
This new Frappuccino is different. The horchata is not some mystical, purple-haired unicorn. It’s a real ass drink. It wasn’t broken and it didn’t need Starbucks’ sugary adaptation or “fixing.”