Marrakech is trending
Designers such as Sinesia Karol, Marie France Van-Damme and Audrina Patridge did collections inspired by their travels, particularly Morocco. But each brand uses the inspiration in distinct ways. While Sinesia Karol was inspired by the colors spices such as turmeric and ginger to give her pieces color and flare – deep oranges, yellows and warm tones mixed with pastels – Marie France Van-Damme stayed in the black and white hues but focused more on the striped-prints and metallics, paired with chiffon kaftans for layering. Patridge mixed her Malibu-girl tastes with 1960s and 1970s Marrakech vibes also focusing on color and texture for her brand Prey Swim.
Off the shoulder is here to stay
If you thought you’d seen every blogger in the city (and instagram) with an off-the-shoulder blouse by now, well get ready for more. Swimwear designers have doubled down on bare shoulders and ruffles.
One piece or bodysuit? Does it even matter anymore?
More designers are creating swim pieces that can be worn as both swimwear and bodysuits. While some focus on extremely elaborate bikinis, others such as Sports Illustrated, Gottex and Acacia are making it easier for those who enjoy wearing their swimsuits as bodysuits for a night out, or with a maxi-skirt. Versatility is what the swimwear industry should be all about.