Bacardi’s “Forever Cuban” campaign for Havana Club consists of a 60-second video produced and directed by Cuban exiles in Miami featuring Cuban-American actor Raúl Esparza reciting the poem “Island Body” written by poet Richard Blanco. McClatchy Courtesy: Havana Club
Bacardi’s “Forever Cuban” campaign for Havana Club consists of a 60-second video produced and directed by Cuban exiles in Miami featuring Cuban-American actor Raúl Esparza reciting the poem “Island Body” written by poet Richard Blanco. McClatchy Courtesy: Havana Club

War over Havana Club rum continues: ‘Don’t tell us we’re not Cuban,’ commercial says

January 02, 2018 06:15 PM