Only rapper Dr. Dre, it seems, has been able to get much richer selling high-priced speakers and headphones.
Others tried, and efforts often end in lawsuits that make the artists look greedy and not so business-savvy.
50 Cent’s dabble in the earbud business, for example, was aborted in 2014 in a Palm Beach County court with a $16 million award against the bankrupt singer. Fitty, it seems, took one company’s design and gave it to a rival.
Even Miami’s own Pitbull hasn’t had an easy time with a line of wireless speakers capable of digitally storing their own music, RockDoc By Pitbull.
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And even though a lawsuit brought against Mr. 305 by the Georgia wireless accessory company Alpha Comm Enterprises was settled this month in a Miami-Dade County circuit court, the complaint filed in August 2015 has been bad publicity for Pitbull.
Alpha Comm even took to calling the squeaky-clean Pitbull a fraud and a liar in court papers.
Pitbull, a liar?
Alpha Comm claims that for eight months of meetings and phone calls in 2013, Pitbull and several members of his entourage were less than truthful when they allegedly offered Alpha Comm the distributorship of the speakers while negotiating a deal with a rival.
During that time, according to the documents, Alpha Comm was spending hundreds of thousands of dollars on pre-launch costs.
After meeting Pitbull for the first time early in 2013, Alpha Comm officials assert, the singer of I Know You Want Me and Don’t Stop The Party emailed them this note: “Looking forward 2 having fun 2gether and taking over the market.”
Yet the deal ended up in court when Alpha Comm, which said it was under the impression Pitbull was a part owner of RockDoc when he in fact wasn’t, felt it had been taken on an expensive ride.
Neither the attorneys for Pitbull nor Alpha Comm returned calls for comment.
The dismissal orders both the company and Pitbull to pay for their own attorneys’ fees.