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• Twitter … The Latest in Crime-Fighting Technology?!?

  I came across an article recently that cracked me up but also made me shake my head at the infinite number of ways that social media helps us communicate with others no matter the reason.  You can read the full article here, but here’s a quick excerpt from the Daily [...]
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• Help Your Company Crack the QR Code

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  Have you noticed all those strange little black and white boxes that are popping up all over the place? Marketers, take notice. Those boxes are Quick Response (QR) codes, two-dimensional codes that can store everything from URLs to messages. All it takes to read is a smartphone. Once the code [...]
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• How to monitor your hospital’s brand on the net for FREE: Setting Google Alerts

  When it comes to monitoring your hospital’s brand, the more resources you have, the better. One of those resources is Google Alerts, a service that sends you an email summarizing what the Internet is saying about your hospital or brand. The great thing about Google Alerts is that the summaries [...]
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• Ask Mom – She Knows

  You may remember an early scene from “It’s a Wonderful Life,” the classic, feel-good, Frank Capra movie starring Jimmy Stewart as George Bailey. George, a young boy, is in a quandary about how to handle a delicate situation involving Mr. Gower, the pharmacist. Gower, distraught after learning that his son was [...]
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• Hospitals and Social Media: Who’s Doing It Right?

  Healthcare executives are fast learning that social media is more than just a bunch of silly sounding websites. (I mean, c’mon … Plurk? Fotki?) More and more, hospitals and other healthcare providers are harnessing the powerful viral punch of social media to connect with patients, extend their brand and build goodwill within [...]
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