Cyberhomes Announces Launch of Richer, Redesigned Real Estate Listings and Home Evaluation Site
Posted on Mon, May. 05, 2008
By Fidelity National Financial, Inc.
JACKSONVILLE, Fla., May 5 --
Fidelity National
Financial, Inc. (NYSE: FNF), a Fortune 500 provider of products, services and
technology solutions to the financial and real estate industries, has
announced the release of a completely redesigned and enhanced Cyberhomes.com,
the real estate listings and home evaluation site from Fidelity National Real
Estate Solutions (FNRES).
The changes reflect the extraordinary growth that Cyberhomes experienced
during its introductory year. The new site brings to the forefront the more
than 2.5 million homes for sale licensed from its broker, MLS and franchisor
content partners, and expands upon the presentation of home and neighborhood
evaluation information for which it is already well-known, covering 100
million property, ownership, sales and mortgage records drawn from more than
85 percent of the United States population. Cyberhomes now also features more
than half-a-million virtual tours, and 700,000 foreclosure and pre-foreclosure
listings.
In its first year, the site's broad acceptance by both consumers looking
for real estate information, and professionals looking for a better way to
engage homebuyers searching the Web, resulted in much faster growth than
anticipated. The new design of the site accommodates far more content and
functionality, has beautiful graphic continuity, and has integrated several
new technologies that speed navigation and will allow future expansion to
continue to take place quickly.
"We are very proud of the real estate industry's acceptance of our
product, and of the partnerships we have formed," said Marty Frame, Cyberhomes
General Manager. "We have now reached a point of critical mass in listing
content, and it makes sense to reposition around our partners' listings, since
the payoff for them and for the consumer is so good. With so much
information, creating new navigation to move users rapidly through it in
single clicks -- horizontally from home to home, as well as vertically from
neighborhoods to homes to schools -- likewise became even more important,"
Frame added.
Cyberhomes has added new searches for neighborhoods and schools to provide
consumers with different starting points in their search for real estate
information that are specifically suited to their needs. In addition, an
extraordinary amount of new editorial content is featured in a new section
called "Good Reading." This content is developed by Cyberhomes's own
editorial staff using the site's incredibly rich database.
"If we use the analogy of a new home," Frame remarked, "then Cyberhomes
began as a 900-square-foot cottage and, within a year had added ten more
rooms. Each room was a crucial addition, but getting from one to another
could be circuitous. It's not as if we created a Winchester Mystery House
here, but the 'renovations' we are releasing now will speed each user's visit
through Cyberhomes. And that will not only make it more enjoyable, but more
valuable."
A Visit to Cyberhomes.com
The first time users visit Cyberhomes they now see a beautiful landscape
with a prominent search for all homes for sale, or for a specific home they
may already want to track. After searching, most users will land on the
search results page, with its newly expanded analysis and tools. Here they
will see the home's listing photos, virtual tours, remarks, list price, size,
address, and a variety of other features.
On the map to the right of a home's profile, users will be shown the
boundary of the neighborhood they were searching within, which will adjust to
contain each house as the viewer scrolls through the list of homes. Below the
map is a snapshot of the neighborhood and a link to more details about it.
Once the user selects a home to view in detail, Cyberhomes now makes it
easy for comparisons of a property to other homes in or out of that
neighborhood. Cyberhomes likewise offers an enormous amount of information
for people who are not currently searching for a home. The "Good Reading"
section is constantly updated with current articles by some of the country's
most experienced real estate writers, many of which are available only on
Cyberhomes.
"In the world of real estate listing sites," Frame said, "Cyberhomes has
started to emerge as the logical first stop for any home buyer, seller or real
estate professional. It's no surprise our average visits last more than 30
minutes. Now, with more robust searching, mapping and good reading available,
there is even more available to the information-hungry consumer."
To view the new Cyberhomes site, visit Cyberhomes.com. For more
information on how to reach this important and growing consumer audience,
please contact the Cyberhomes Media Group at connectme@cyberhomes.com.
About Fidelity National Financial
Fidelity National Financial, Inc. (NYSE: FNF), is a leading provider of
title insurance, specialty insurance and claims management services. FNF is
one of the nation's largest title insurance companies through its title
insurance underwriters -- Fidelity National Title, Chicago Title, Ticor Title,
Security Union Title and Alamo Title -- that issue approximately 29 percent of
all title insurance policies in the United States. FNF also provides flood
insurance, personal lines insurance and home warranty insurance through its
specialty insurance business. FNF also is a leading provider of outsourced
claims management services to large corporate and public sector entities
through its minority-owned subsidiary, Sedgwick CMS. More information about
FNF can be found at www.fnf.com .
This press release contains forward-looking statements that involve a
number of risks and uncertainties. Statements that are not historical facts,
including statements about our beliefs and expectations, are forward-looking
statements. Forward-looking statements are based on management's beliefs, as
well as assumptions made by, and information currently available to,
management. Because such statements are based on expectations as to future
economic performance and are not statements of fact, actual results may differ
materially from those projected. We undertake no obligation to update any
forward-looking statements, whether as a result of new information, future
events or otherwise. The risks and uncertainties which forward-looking
statements are subject to include, but are not limited to: changes in general
economic, business and political conditions, including changes in the
financial markets; adverse changes in the level of real estate activity, which
may be caused by, among other things, high or increasing interest rates, a
limited supply of mortgage funding or a weak U. S. economy; our potential
inability to find suitable acquisition candidates, acquisitions in lines of
business that will not necessarily be limited to our traditional areas of
focus, or difficulties in integrating acquisitions; our dependence on
operating subsidiaries as a source of cash flow; significant competition that
our operating subsidiaries face; compliance with extensive government
regulation of our operating subsidiaries; and other risks detailed in the
"Statement Regarding Forward-Looking Information," "Risk Factors" and other
sections of the Company's Form 10-K and other filings with the Securities and
Exchange Commission.
SOURCE Fidelity National Financial, Inc.
Darcy Patch, Senior Vice President of Marketing, Real Estate and Mortgage Information Services of Fidelity National Financial, Inc., +1-949-477-1173, darcy.patch@fnis.com,
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