New CEO named at Zimmerman Advertising

Michael Goldberg has been named CEO of Zimmerman Advertising.
Michael Goldberg has been named CEO of Zimmerman Advertising.

The former chief marketing officer of Zimmerman Advertising has returned, this time as CEO. The Fort Lauderdale-based company announced his return this week.

Michael Goldberg was CMO at Zimmerman from 2003-2011. Before taking the chief executive job, he was a partner and chief marketing officer at Deutsch Inc. in New York. He replaces former CEO Pat Patregnani at Zimmerman.

The advertising agency is an Omnicom Group company.

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