Memorial day

A Miami student honors veterans with their own hat design

Mikey Neuman, founder of a veteran hat business, and veteran Bobby White wear the Memorial Fashion hats in honor of White.
Mikey Neuman, founder of a veteran hat business, and veteran Bobby White wear the Memorial Fashion hats in honor of White.

These heroes don’t need flashy capes or costumes. For veterans, their hats say it all.

A Miami business run by a 20-year-old student is helping honor veterans with their own hats.

In vibrant green, “thank you for your service” emblazoned on the front, Normal Pearlberg, 88, from Delray Beach wears his hat on the Memorial Fashion website. On the brim of Pearlberg’s hat, his name and Sergeant in WWII are stitched inside.

Visitors to the website can purchase Norman’s hat and see a video of him speaking about his time in Okinawa.

Mikey Neuman, a student at Talmudic University in Miami Beach, launched the business to thank veterans in his own way.

“Going into this whole project, I felt the young community really does not have a clue about the horrors vets go though,” he said.

The hats, which sell for around $25, are not just for veterans. They are for anyone who wants to honor veterans.

Veterans wanting their name on a Memorial Fashion hat can make an inquiry on the website.

A portion of the money from each hat sold, Neuman said, benefits the Veterans of Foreign Wars 8195 in Pembroke Pines.

Neuman teamed up through branch commander Bobby White, 65, of Miramar, who served in Vietnam and works as a veteran counselor.

“I’m wearing the hat almost everyday,” he said. “It’s one of my favorites.”

Like White, Pearlberg can always be found wearing his hat. When he’s traveling, people come up to him and thank him for his service - even if he has stopped at a rest stop.

Pealberg’s wife of 60 years, who suffers from Alzheimer’s, always sees her husband with his new hat.

“She knows I’m a veteran because I’m wearing the hats everyday,” he said.

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