Spanish-language TV’s dilemma

 

Earlier this year Tallahassee did not include in the state budget an extension of tax incentives that attracted television productions to Florida. Burn Notice is gone.

I mention this in relation to the July 22 Business Monday article True Romance, which analyzes the growth of the Hispanic TV market by using the dubious premise that Telemundo and Univision have a dilemma as to whether to consider programming in Spanish or English to grow and attract advertisers.

The truth is that neither network has a commitment to the English-language television industry.

This is because their main programming continues to be the sophomoric telenovela.

In short, local writers that can write in both English and Spanish should not bother to pitch new concepts to Telemundo and Univision.

A.L. Brignoni, Conquista Entertainment, Coral Gables

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