The Broward Sheriff’s Office on Thursday released gripping surveillance video showing three masked men as they robbed a Pompano Beach Radio Shack last Sunday.

The high-quality video clearly shows customers and employees being surprised as three, armed masked men storm into the store at 167 S. Pompano Pkwy. around 6:30 p.m. on the night before New Year’s Eve.

One of the men waves an automatic weapon as he orders employees and customers to first get on the ground and then leads them at gunpoint into the store’s storage room.

Customers are seen led away at gunpoint.

Once everyone is corralled, the three suspects fill a large bag with cell phones and flee through the stockroom door.

BSO said all three men wore dark clothing and masks over their faces.

The armed man also wore a dark grey letterman jacket with the letter “M” on the left side.

A reward of up to $1,000 is being offered for information leading to an arrest.

Anyone with information about this robbery or the identity of the suspects is asked to contact BSO Robbery Detective Vince Coldwell at 954-321-4270 or Broward Crime Stoppers, anonymously, at 954-493-TIPS (8477) or www.browardcrimestoppers.org.