A layering effect can also begin at ground level with colorful or graphically dynamic rugs. “A rug unifies a color theme and creates a stage for what’s happening in the room,” Novogratz says. “A rug helps make the space warm and absorbs sound, which is important when living in an apartment.”
The Novogratz signature FAMILY rug spelled out in bold colors or black and white has become an instant bestseller at CB2 for $399. “Design should be accessible to everyone, even for the smallest members of your family,” Bob says. “Design isn’t about being trendy, it’s about finding pieces you love that will stay with you, no matter where you live.”
While furniture can be in neutral tones, Novogratz says to accessorize with “pops of color.” Pillows and draperies — which can be easily changed out — can have atomic oranges, sea-glass blues and sherbet-inspired greens that enliven a space. Artwork can be both sophisticated and playful to reflect a personal style. “Invest in pieces that mean something to you, and that is money well-spent,” he says.
When storage space is minimal in an apartment, avoid constructing built-in shelving that stays behind when it’s time to move. Instead, Novogratz says, invest in cabinets and armoires that can be moved, as the need for space changes.
“Don’t be afraid to move pieces around in the space to find where it fits best,” he says.
Although many may be postponing the American dream of owning their own home, renting a space in which to live can also mean a new lease on life.
“Surround yourself with timeless things you enjoy,” Novogratz says. “And, when it comes time to move, know those design staples will go with you.”