• Fashion blogger Ria Michelle takes a picture in the H&M pop-up shop in Miami Beach. To introduce the brand to local consumers, H&M has launched this pop-up store just off Lincoln Road, and folks were given a preview on Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Media and customers get a preview of H&M's pop-up store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Ginger Harris, of ElectricBlogarella.com, right, and travel blogger Marcella Novela take in the new H&M temporary store as the countdown is on for the chain's opening this fall on Lincoln Road. Media and customers got a preview of H&M's pop-up store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Ginger Harris, of ElectricBlogarella.com, right, photographs an item in the new H&M pop-up store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Items are on display in the H&M pop-up store. Media and customers got a preview of the store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • H&M's Marybeth Schmitt answers questions from the media at the new pop-up store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • H&M's Marybeth Schmitt takes a look at one of the store's bags at the new pop-up shop in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Jennifer Tormo, associate editor with Gulfstream Media group, takes pictures in the new H&M temporary store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Shoes line the shelves at the new H&M pop-up store in Miami Beach. Media and customers got a preview of the temporary store Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • Venue Magazine Editor and 'Real Housewives of Miami' cast member Alexia Echevarria looks at merchandise at the new H&M pop-up store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • A $4.95 bikini top is displayed at the new H&M pop-up shop in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF

  • New items are on display at the new H&M store in Miami Beach Thursday, May 31, 2012. PATRICK FARRELL / MIAMI HERALD STAFF