Visit Erika Thomas’ blog at erikathomas.com.
“Living in Color Print”
This ability to showcase personal style while reaching out to others is what attracted newcomer Kristin Clark to the fashion blog scene four months ago. For her, blogging is a way of connecting with other aspiring fashionistas.
“I wanted to share my experiences and my love for fashion with others and have the opportunity to inspire people along the way,” said Clark, a 23-year-old marketing director from Hollywood. “There’s so many people in the world who love fashion and can experiment a little more.”
Clark said she experiments with fashion “all day, every day,” whether it is through adding a menswear-inspired piece to her typically girly attire or trying out a new color palette.
Clark thinks that a fashion blogger’s role is to inspire readers’ daily dressing routines.
“I think that bloggers help bridge the gap between the designer and the everyday girl,” she said. “It’s a great way for girls who don’t know how to put something together from a mannequin or a store, but they see one of their favorite bloggers put these pieces together in a way they’ve never seen before.”
Ultimately, her favorite experience as a fashion blogger has been collaborating with South Florida-based brands and boutiques.
On Tuesday night, Thomas and Clark hosted a “Sip and Style Soiree” at the Fort Lauderdale clothing store Etiquette Boutique. Amid glasses of prosecco and sugary cake pops, the bloggers styled shoppers and offered free make-up applications. Clark also has worked with local jewelry brands.
“I think it’s a great opportunity for them and for me,” Clark said. “I get to learn and experience a new designer or brand, and they get the exposure.”
Visit Kristin Clark’s blog at livingincolorprint.com.
For some bloggers, showcasing personal style and interacting within the fashion world is just a hobby. For Ria Michelle, it’s a full-time job.
Michelle has been blogging since she was 13, during the heyday of early blogging sites like LiveJournal and DiaryLand.
Today, the 25-year-old fashion blogger is making a living by collaborating with brands, hosting events, having companies sponsor her posts, selling advertising space on her website, and working as a freelance stylist. Michelle also owns an online boutique, filthymagic.com.
“I am Internet junkie and I wanted to create a page that was me,” Michelle said. “My blog is unique because it’s still very personal.”
Michelle said she has received positive feedback from visitors and fans, some who have told her she is inspiring and motivating.
“I get a lot of emails asking about how other people can do what I do, how to go to events and also questions about hair and make-up,” Michelle said. “People want to do what I do.”
Fashion is a creative outlet for Michelle. She can’t label herself with a personal style because, she said, it changes with her mood.
“Sometimes I’m edgy, sometimes I’m boho,” she said. “Through fashion, you can create your own persona.”
Visit Ria Michelle’s blog at riamichelle.com.