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As seen on screen

‘Girl with the Dragon Tattoo’ sparking trends

 
 

 
 

Lisbeth Salander may be the most memorable Swede since Greta Garbo and Ingrid Bergman.

Not bad for a fictional character. Salander, a computer hacker and loner, is the heroine of The Girl With the Dragon Tattoo, the first book in Stieg Larsson’s bestselling trilogy, and soon of a new film, hitting theaters Tuesday.

Lisbeth also inspired H&M’s Dragon Tattoo Collection by Trish Summerville, a hotly anticipated line hitting four stores this week. Alas, our H&M doesn’t open on Lincoln Road until next year but you can check out www.hm.com.

Call it nocturnal style, says Summerville, who designed the film’s costumes and the H&M line. “Sweden in winter has, like, two hours of daylight, so, as a computer hacker, she’s up all night. She’s not trying to be stylish.”

Her film wardrobe, in fact, features dirty and distressed skinny jeans, leather jackets and torn tees. For H&M, Summerville cleaned things up. Yet, she’s right on trend. Tough-girl chic was a major fall look from lines like Louis Vuitton, Givenchy and Alexander McQueen.

“I didn’t want to do crazy Goth clothes,” Summerville told Newsday. “I wanted to show how you can take a few key pieces and make them your own.”

Like a denim jacket with faux leather sleeves that Summerville pictures atop a dress. Or Army pants with calf zippers — perfect with high heels and a blazer, she says.

Caveat: The edgy line was criticized by rape survivor/blogger Natalia Karneef for glamorizing sexual violence, but Summerville sees the character as heroic. “We all wish we had a little piece of Salander [played by newcomer Rooney Mara], whether it’s her ferociousness, her drive or moral code,” Summerville says.

Perhaps sensing a blockbuster, other brands are jumping into the fray: Urban Decay is marketing three colors in the brown family (Wanted, Gravity and Apocalypse), because of the packaging, which features a dagger on the cap. Nails Inc. hasn’t missed out, pushing a pinot noir shade called Victoria and punky Dannijo jewelry screams Lisbeth with its pointy fierceness.

Even Skyy Infusions is trying to get the masses to drink The Dragon Tattoo cocktail, made with lime juice, rooibos herbal tea, curacao, simple syrup and —what else? — Dragon Fruit vodka.

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